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Boeing's Fatal Flaw' is an investigation of the flawed 737 Max jet and the crashes that killed 346 people. Photo: Paul Mailman for Frontline (PBS). //
“Boeing was a culture that, for the better part of a century, had really been focused on engineering and run by engineers,” Gelles continues. “I think as recently as the ’70s and ’80s, the CFO famously didn’t even have that much interaction with some of the institutional shareholders. Boeing was really regarded as an engineering-first company that was going to produce its best airplanes, and the shareholders would get a fair return. But it wasn’t a company that was being run for quarterly profits.
“That did start to change with the arrival of executives from McDonnell Douglas, who themselves had come from GE, where they had studied with Jack Welch.” McDonnell Douglas was a “fading domestic rival” that Boeing acquired in 1997. Within four years of the merger, Boeing had moved its headquarters to Chicago from Seattle, where its passenger jets were manufactured, divorcing Boeing’s leadership from its engineering culture, as the writer Jerry Useem has argued. //
In the case of the 737 Max tragedies, several factors interfered with that primary goal of safety, possibly including the structure and incentives of publicly traded companies. “If companies go about their business maximizing short-term gains and running their companies with the explicit interest of investors on Wall Street, it’s not hard to see how things like safety wind up coming second, or wind up getting less consideration than quarterly dividends,” says Gelles.
“That doesn’t always mean that a plane’s going to crash. But in the most extreme examples, it’s not impossible to draw a line from a culture where engineering ultimately took a back seat to finance, and arrive where we tragically have.”